Finding the right genetics is hard.
But it doesn't have to be.
Too Many Sale Catalogs
It's really hard to find sale cattle that match the specific genetic traits you are looking for.
Too Many Genetic Traits to Consider
The number of traits used to describe sale cattle has become overwhelming.
It's Difficult to Compare Cattle from Different Breeders
There's just not a good way to compare the cattle you like from different breeders in different catalogs.
Not Enough Time
The world spins faster than it used to. There is barely enough time to manage your business let alone spending time finding the right genetics for your program's future.